Editor’s Note: With the release of the new Steve Jobs biopic, we thought we would revisit one of our favorite lists, the 10 Best Apple Commercial Songs.
Without any text, logo, or even a direct picture of the actual product in question, almost anyone in the world would be able to tell you what product the above advertisement is for. At the very least, they could tell you which company is behind it. This is a direct result of the genius of Apple marketing. Whether it is a silhouette of someone dancing in front of a bright background, a simple product/hand shot in front of a white background, or a “geek” talking to a “hipster” side-by-side in front of a white background, most every one of Apple’s major marketing campaigns is simple, clean, instantly recognizable, and often imitated/parodied. One thing that is also synonymous with these marketing campaigns is the use of pop music. Apple’s use of pop music in each of its ads is almost poetic. Many artist could even credit Apple for helping launch their careers. Now before the momentous release of the Steve Jobs biopic Jobs led by none other the great Ashton Kutcher (what?), we went ahead and listed our favorite songs used/use of songs in Apple commercials. As a qualifying factor of this list we decided we must first: love the song. Second: the use of song. And third: the song in consideration must be a popular song. No originals allowed! Which is unfortunate for songs/ads like this one that have a cripplingly brilliant effect to them …
Onto the list:
Continue reading “The 10 Best Apple Commercial Songs”
Pitchfork Music Festival
Union Park, Chicago, IL
July 13th, 2012
Pitchfork Media, which once started as an ultra-snarky yet innovative independent music site by founder Ryan Schreiber in the late 90’s, has since bloomed into in many ways, the online flagship of indie music reviews and news coverage. Pitchfork has since toned down its ridiculously critical tone as it has risen into further prominence and the music world, and has turned into a full-fledge hipster sensation, with a site that remains on the front edge of music news, with extensive video coverage, worldwide journalism, and two music festivals to boot (with their Chicago festival now in its eighth year, and a Paris festival now in its second year). This past Friday, I had the chance to go to a day of Pitchfork Musical Festival in Chicago, the publication’s home base and where they started their festival in 2005 as the Intonation Festival. While I was only able to go the first of three days, I have attended the past two years and understand what the entire breadth of the festival is like. Here are three reasons why Pitchfork Music Festival is the best thing the indie media mogul does.
Continue reading “Pitchfork Music Festival – Day One Recap”
There is nothing that turns me on more than a hot female musician, and in turn, there is nothing better than writing an entire article dedicated to these women of music. This list is partially in honor to the brilliant new efforts put forth by Fiona Apple, as well as inspiration from recently seeing acts such as Feist and St. Vincent, and topped off by the new Cat Power track that served as an announcement for her forthcoming album that will be released later in the year. This was one of our toughest lists we have compiled yet, and we all felt very strongly about the artists chosen. Unfortunately acts like St. Vincent, and Karen O were not able to be taken into consideration due to the fact that a majority of there compositions are collaborative efforts. Nonetheless, we feel very strongly that the ladies listed below are worthy of the praise they have received, and in some cases, worthy of more.
Continue reading “Top Ten Thursday: Brilliant Babes of Song (Our Favorite Female Singer-Songwriters)”
To finalize our week de la Bonnaroo, we give you our final breakdown of the festival written by the third member of our 2012 Roo-Crew and very good friend Riley Johnson. This was Riley’s second year at Bonnaroo and is a great addition to the group, even if I did get him sick halfway through the weekend. So here you have it, our final installment and our most expansive breakdown yet, summarizing everything we saw. Enjoy:
Continue reading “Final Thoughts: Bonnaroo 2012”
Our Bonnaroo coverage continues, and Todd and I are still feeling the Bonnaroo hangover so to speak – longing to be dehydrated, sun-poisoned, and soaking in hours upon hours of excellent music. Since we can’t seem to get our minds off of Roo, without further ado, here are our ten favorite acts from Bonnaroo 2012.
Continue reading “Top Ten Thursday: Bonnaroo’s Best Acts”
Bonnaroo: the greatest music festival to be held in the United States. Nothing compares to it. If you want to try to compare it to any other festival you have to deal with these facts: It will have a better lineup. It will have a better schedule. It will have longer set times. It will have better food. The crowds won’t suck. And, it has no curfew. That means it gets up earlier and goes to bed later than anything in its category. After 2 days of recovery, I’m finally ready to talk about it. Wes gave everyone a fairly detailed rundown of he highlights yesterday, so I figured I would take a different approach.
Continue reading “Weak List Wednesday: Best Moments of Bonnaroo 2012”
Bonnaroo is not for the faint of heart. The four-day music and arts festival has taken place every year for the past eleven and is an absolute commitment to go. The festival crams over 80,000 festival goers into a plot of farmland, making it the 7th largest city in Tennessee when the festival is underway. Bonnaroo forgoes the single-day tickets that are popular with other festivals but rather has a huge majority of its attendees camp on site all four days, with tons of dirt, sweat, and absolute weirdness taking place under the unforgiving Tennessee sun. Some of the best shows go till 4 AM on any given night making a crowd a bunch of tired, dirty, and mostly intoxicated zombies wandering around from stage to stage. Bonnaroo is an all-or-nothing commitment.
Continue reading “Bonnaroo 2012 Recap– Rap, Roots, Vets, and Fem Rock”